Current
Southwest launch
EquinePro is rolling out in the Southwest first.
The launch starts in Arizona and expands through Nevada, New Mexico, Utah, and Colorado so the network can build real coverage around horse-owner demand and provider travel routes.
Expanding
Nevada
Expanding
New Mexico
Expanding
Utah
Expanding
Colorado
Future
Beyond the Southwest
Later regions will be added when demand and provider coverage justify them.
Why the Southwest comes first.
The rollout is structured to avoid opening too broadly before local provider coverage and owner demand are strong enough.
- Owner demand can be compared against actual provider coverage.
- Travel routes are easier to validate in contiguous regions.
- The marketplace can grow in a measurable, supportable way.
Current service area
Arizona is the first launch market and the clearest place to validate owner demand and provider coverage.
Arizona
Active expansion targets
These states are the current Southwest expansion targets where the app can build depth without overextending coverage.
NevadaNew MexicoUtahColorado
Future expansion regions
Future regions will be added only where owner demand, professional coverage, and support capacity make sense.
Beyond the SouthwestLater rollouts based on coverage data
Recruit professionals in each launch state first.
Grow owners only as service coverage is available.
Use the waitlist to prioritize the next region.
Expand outward based on real usage, not guesswork.